12 Spruce Rd South Salem NY 10590
914-715-6969

Light Painting

Painting with light is just what the name implies.
Much like how a painter uses a brush to put color where he chooses, light painting
allows the photographer the same type of control over intensity and style.
This technique gives very fine control to the quality and color of light.
For instance, it might be soft, with an almost dreamy quality, in one area and have a
hot streak of color in another.
One area might be very light while the area right next to it is much darker,
left in shadow to give just an enticing hint of what is there. Overall there is a mood
created by using this technique that is unparalleled by any other means of lighting.

Why Light Painting?

What is the most important ingredient when designing an ad?
Getting the potential customer's attention! With light light painting there is a
surreal quality which gives very high color saturation, tonality and mood.
when those potential customers flip through page after page of ads,
the ones that catch the eye are colorful, exciting and slick.
This technique has it all! The examples enclosed show you just a few reasons
why Marc Jaffe Studios Inc. should be first on your list when
you want a photographer who knows what you, the client, needs!

Marc